![]() Popup is the most common and popular spelling you can encounter. It’s also the ‘proper’ way to refer to website pop-ups and pop-up ads, but… Pop-up is both an adjective as well as a noun and describes something that pops up. ‘Pop up’ is a verb that means ‘to appear suddenly.’ Now that we’ve started with a definition, let’s talk answer the controversial question: is it ‘pop up,’ ‘pop-up,’ or ‘popup’?
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